THE FOODIE GUIDE

CELEBRATING CORNWALL'S
FOOD AND DRINKS SCENE

Social Media Marketing for food & drink businesses

Put your food and drink business in front of Cornwall this season

Our Cornwall Living Food and Drink Campaigns are designed to keep your business visible across print, digital, social media and email over a 6 month period.

The campaign also includes visibility in our A5 Foodie Guide, published alongside Cornwall Living 176, giving food and drink businesses a highly relevant place to tell their story, promote their venue, showcase their food and encourage people to visit.

These packages are built around repeated exposure to ensure your business is not shown once and forgotten. It is kept in front of Cornwall Living’s audience across the season.

ASK US FOR MORE INFORMATION

WHAT YOU GET	PRESENCE PACKAGE	RESPONSE PACKAGE	GROWTH PACKAGE
Foodie Guide Editorial	3rd Page Editorial	1 Page Editorial	2 Page Editorial
Foodie Guide Advert	Not Included	Half Page Advert	Full Page Advert
Cornwall Living Adverts	6 x 8th Page Adverts	6 x Quarter Page Adverts	6 x Half Page Adverts
Cornwall Living Editorial	News Editorial	1 Page & News Editorial	2 Page Editorial
Social Media Collaboration	2 Posts	1 Post & 1 Reel	2 Posts & 1 Reel
Email Newsletter	Story	Story & Advert	Story & Advert
Campaign Value	£1,823	£2,610	£6,502
Discount Amount	24%	30%	55%

£198.40

£298.20

£397.40

COST TO YOU PER MONTH
(7 month Series)

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REACH WIDER & STAY IN TOUCH

While the Foodie Guide is a printed publication, it forms part of the wider Cornwall Living media network.

Social Media for Food and Drink Businesses in Cornwall and Devon

Campaigns within the guide can be supported through:

Social media promotion across Cornwall Living platforms
Email marketing to engaged subscribers
Website coverage and digital visibility
Competition-led audience engagement

This ensures businesses benefit from more than a single print placement, with campaigns extending into ongoing digital engagement.

DISCOVER INTEGRATED MARKETING

MARKETING THAT WORKS ACROSS EVERY CHANNEL

In addition to our publishing, we help brands combine print visibility, audience reach and digital marketing into cohesive campaigns designed to strengthen recognition and drive engagement, helping you to grow your business

As part of our ongoing mission to deliver value and response, we work with clients to coordinate social media, email and digital marketing alongside print activity, creating campaigns designed to strengthen recognition and engagement across every channel.

CREATING STRATEGY AND DIGITAL FOUNDATIONS

THE FOUNDATION

• Marketing strategy and campaign planning
• Brand positioning and messaging
• Audience targeting and segmentation
• Website design and development
• Wix website creation
• Landing page creation
• Website user experience optimisation
• SEO strategy and keyword research
• On-page SEO optimisation
• Technical SEO improvements
• Local SEO
• Website analytics and tracking

DELIVERING CONTENT AND AUDIENCE GROWTH

AUDIENCE GROWTH

• Editorial content creation
• SEO blog writing
• Website copywriting
• Content marketing strategy
• Social media strategy
• Social media management
• Content planning and scheduling
• Photography and visual content
• Email newsletter creation
• Email campaign strategy
• Automated email journeys
• Audience growth campaigns
• Lead generation and competition campaigns

ENSURING PERFORMANCE MARKETING AND MANAGENMENT

PERFORMANCE MARKETING

• Google Ads campaign management
• Meta advertising (Facebook and Instagram)
• Paid social media campaigns
• Retargeting and remarketing campaigns
• Integrated campaign management
• Digital campaign optimisation
• Marketing performance reporting
• Conversion optimisation
• Digital advertising creative